Amalgam — AI Dashboards & Cybersecurity Training for SMBs

Building tools that lead to better decisions.

Helping people make better choices, one product at a time.

What "Amalgam" means to us: a thoughtful mix of ideas and tools, each designed to solve a real-world problem, deliver measurable value, and stay simple enough to use.

Our approach

Thoughtful tools for everyday choices.

Amalgam develops thoughtful products designed to improve how people understand risk, opportunity, and choice. We focus on real-world problems where better information can make a meaningful difference.

Practical

Simple tools that solve real problems without the heavy setup and fluff.

Behavior-driven

We design for habit change: clarity, repetition, feedback, and measurable progress.

Outcome-oriented

Tools should improve decisions and reduce risk, not just look good on paper.

Current initiatives

Three early products. Many more to come.

We're building a portfolio of tools that help people and organizations make better decisions. These are our current focus areas.

Get a full view of your business with our 360° Analytics dashboards

360 Analytics dashboard showing sales, accounting, reviews, and social media in one view

Transaction analytics and trend charts in the 360 Analytics dashboard

Customer review monitoring across platforms in the 360 Analytics dashboard

AI assistant answering business questions inside the 360 Analytics dashboard

Full Business Overview

See all your performance metrics in one place.

See how sales are trending
Monitor your reviews
Assess social media engagement

Enhanced Analytics

Drill into transaction trends and spot patterns across every connected data source.

See which periods are slower and adjust staffing as needed
Monitor which days might need boosts from promotions

Review Monitoring

Track customer sentiment and new reviews across platforms in one feed.

See how reviews are trending
Determine which keywords are mentioned by positive and negative reviews

Chat with your data using your AI assistant

Ask questions about your business and get instant answers from your AI assistant.

Use AI assistant to answer ad-hoc questions (e.g. did that July 4th promotion work?)
Have AI assistant generate weekly or monthly reports
Set up alerts so that AI assistant can warn you when metrics are falling below targets

Protect your business with our cybersecurity training

Security Awareness Training

Short, practical lessons that build recognition, skepticism, and reporting habits quickly.

Modules that capture and keep viewers' attention
Examples that show current threats and how to handle them
Fast to complete, easy to retain

Test Using Phishing Simulations

Realistic phishing simulations that measure behavior safely and reinforce learning instantly.

Templates based on current attacker techniques
Multiple difficulty levels and themes
Instant feedback when users click

Track Employee Performance

Clear reporting and a simple roadmap to reduce risk month over month.

Reporting that is audit-ready
Trends by team, department, or role
Dashboards for executives to track performance

Employee completing a cybersecurity awareness training module

Sample phishing simulation alerting a user to unusual account activity

Dashboard tracking employee cybersecurity training performance

Illustration representing an organization's AI and data readiness assessment

Ensure your organization is AI-ready

We help teams make sense of what they have, what's missing, and what to do next. We typically start with data literacy, move to data audits, and end with a practical roadmap so leaders can make better decisions and teams can use AI responsibly.

All programs can be customized to meet your organization's needs.

Want to collaborate or learn more?

If you're interested in our products, partnership opportunities, or exploring a problem worth solving, we'd love to talk.